ABOUT HEAVENLY FIT

In May 2017, in addition to my education, I founded the clothing brand Heavenly Fit. With the use of social media I have been able to grow Heavenly Fit tremendously. Heavenly Fit is a leading urban streetwear clothing brand that delivers superior lifestyle apparel with sleek designs and minimalist designs. Designed with a stylized combination of sportswear and streetwear.

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DESIGN

In setting up the brand, all CMD aspects were discussed. Research, lots of brainstorming sessions, logo design, prototyping, testing, etc. I’d be happy to tell you more about this in a personal conversation! The name Heavenly Fit can be understood in two ways: a Heavenly Fit in terms of fit or in terms of physical. I made and tested a lot of sketches for a matching logo and finally came to the logo with the wings and the halo.

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doelgroep

Heavenly Fit is designed for the fashion-conscious athlete. With minimalist designs and tight fits to accentuate the best parts of the body. I missed a clothing brand with high-quality sportswear, which does not immediately look like sportswear and can also be worn in nightlife. A mix between urban streetwear & sportswear. 

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CONTENT

All content is designed, photographed, edited and designed by me. Heavenly Fit is currently a sole proprietorship.

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